Are you a little unsure about what goes into the design and development of an effective website? Intimidated by the techno-babble? Concerned about over-paying?

We work with the best independent web developers, using a transparent approach to help deliver sites that effectively balance design and functionality and, most importantly, add value to your business.

We take the project management burden off your hands and help guide you through the process of developing your website – from assessment of business objectives to post launch support.

Process

Website Strategy:

• Review business objectives.
• Assess functionality requirements.
• Set a budget and develop production schedules.

Information Architecture:

• Organize navigation and website content so visitors can easily find information.
• Develop calls to action and conversion paths that help activate users i.e. fill out a form, sign up for more information, place an order, download an e-book/whitepaper, etc.

Website Development:

• Template design and coding
• Content development  (keyword analysis, writing/editing headings and body copy, writing for the web)
• Content management system – easy way for you to publish and manage content on your website without having to call a programmer.
• Third party application integration i.e. social media, email marketing, e-commerce, etc.
• Search engine optimization
• Google Analytics
• Usability testing