“Evolving social technology presents a great opportunity for organizations to connect with employees and customers. I get really excited about weaving digital strategy into the fibre of existing cultures”

Mark’s background includes over 18 years in senior marketing roles, accumulating broad experience in the areas of marketing strategy, communication, business development and sales management. Blending strategic thinking with a practical approach, he teaches organizations how to leverage the dynamics of web 2.0 to achieve business objectives.

Mark is an established new marketing and social media practitioner recognized for his strategic thinking – delivering practical, no-nonsense plans and implementation strategies to organizations.

Mark’s service offering is framed by his core beliefs in trust creation, listening, audience analysis and stakeholder engagement. Working with B2B and B2C clients and having experienced supply-side and consumer facing situations enable him to offer unique insight.

An interest in the evolution of social business continues to motivate him, as does a sincere passion for teaching. Mark’s genuine love of technology and people continue to ignite ongoing learning and new thinking that aims to help individuals and organizations connect with their audiences.