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Social Media: Changing the Way We Do Business

November 16th, 2009

social media is changing business

Social media is changing the way organizations communicate with their audiences. In a recent blog post, Mashable highlights 4 ways social media is changing business:

  • Changing the mindset from purely “selling” to making connections
  • Enabling small campaigns and one-to-one communication as an alternative to a mass marketing
  • Promoting transparency and encouraging companies to “be themselves” as opposed to controlling their image and message
  • Facilitating engagement through accessibility

How has social media changed your business?

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2 Responses to “Social Media: Changing the Way We Do Business”

  1. Radiance Says:

    Great chart with good explanations.

  2. Mark Smiciklas Says:

    @Radiance – Thanks!

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